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Six Ways to Create a Great Instagram Caption
By Emily Raunig You may not think about Instagram captions much, but the right caption can elevate your content and create better engagement. It can be tricky to describe the work picture or video you just posted without boring your audience, but that must be the...
Finding Your Next Great Employee: Five Recruiting Tips for SMBs
By TE Cunningham Today, more than ever, finding a great employee can be incredibly challenging for local businesses. Yet, it is critical to the success of the organization. Not only are you looking for a specific set of skills in a responsible and engaged individual,...
Creating a Social Media Planning Calendar for SMBs
By TE Cunningham For the busy local business owner, planning is critical to organization and accomplishing everything on your hefty “to-do” list. Social media is no exception to this rule; unfortunately, it is often the item on the list continually pushed to the...
Email Marketing Is Made Easy with Constant Contact
By Tammy Cunningham Are you looking for a user-friendly marketing tool to regularly communicate with your clients via email? Do you want to grow your email lists? Are you looking for new ways to incent your customers? Email marketing is an effective tool for all of...
SMB Client Appreciation: Three Typical Gift Ideas with a Twist!
By Sofie Thompson Coming up with the perfect gift ideas for important clients can be stressful, especially if last year's gift is hard to top. When brainstorming ideas, keep in mind that gifts the whole office or team can share are ideal. Whether DIY or purchased...
How to Thank Your Customers this Thanksgiving
By Sofie Thompson With Thanksgiving right around the corner, SMBs can use the holiday as a platform to thank their customers as the year comes to its conclusion. Maintaining a good relationship with your customers is critical for small businesses, and it’s always a...
SMB Tips for showing Customer Appreciation
By Sofie Thompson Around the world, the first week in October recognizes the critical role customer service plays in almost every organization. Established in 1984, this recognition week focuses on acknowledging the impact customer service has on the loyalty and...
Getting Started on YouTube for SMBs
By TE Cunningham & Shea Eckert YouTube provides many opportunities for SMBs to get creative and get the word out about their products and services. If you have been considering starting a channel, go for it! Here are some brief guidelines to get you started. Start...
Getting Started on TikTok for SMBs
By TE Cunningham & Shea Eckert Have you been wondering if TikTok is a fit for your SMB? If you don’t have a marketing team member to get you set up, here are some helpful tips to get you started on this exploding social network. Start by creating your TikTok...
Celebrating Independent Retailer Month
By Shea Eckert At TLC Marketing Consultants, we are fortunate to work with many small and medium-sized business owners, including several independent retailers. It is our pleasure to celebrate them during Independent Retailer Month. Independent Retailer Month focuses...