How Much Should my Business Tweet?

How Much Should my Business Tweet?

By Will Anderson It’s no surprise that social media plays an important role in business these days by helping companies increase brand awareness, improve brand loyalty and offer a supplemental and effective method of advertising and promoting. One of the frequent...

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Ten New Year’s Marketing Resolutions for Your Small Business

Ten New Year’s Marketing Resolutions for Your Small Business

By TE Cunningham Author a marketing plan; work the marketing plan all year long. Build a Website. If you don’t have a website, you have no excuse for it. While it’s understandable that not every SMB can run out and hire an agency to create a state of the art site for...

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Selling and Communication: What You Need to Know

Selling and Communication: What You Need to Know

Communication has become an essential tool to succeed in the business world, maybe no place more important than in sales divisions and customer service departments. Social dynamics mediums like phone calls, talking to your boss, emailing potential customers,...

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The End of an Era for Cursive Writing

The End of an Era for Cursive Writing

By Anna Demetree Those cursive tracing sheets used to be an everyday activity in the classroom, but no so much anymore. Recently, cursive writing was taken off the Common Core Standards, meaning it’s no longer required for schools to teach it to students. It has...

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How Podcast Marketing Can Influence Your Potential Customer

How Podcast Marketing Can Influence Your Potential Customer

By Evan Parsons Podcasts are on the rise, and there are many different types of episodes to choose from. Of the U.S. population 51% (144 million) of the US population has listened to a podcast. Podcast marketing allows businesses to tell their story through a modern...

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Be Healthy in Your Busy Work Life

Be Healthy in Your Busy Work Life

By Emma Greenwood Life moves fast, and it might feel impossible to stay healthy while you have a bazillion things to do at the office, a new pitch to a potential customer and that important night out of entertaining a current client. Here are a few ways to stay...

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Businesses & Live Streaming

Businesses & Live Streaming

By Charlotte Richter Live streaming has been growing in popularity since its introduction across media platforms including the news, sports broadcasting, gaming and social media. According to Livestream “Live video is more appealing to brand audiences: 80% would...

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Breaking Down Instagram’s Algorithm

Breaking Down Instagram’s Algorithm

By Charlotte Richter In 2019, Instagram switched from reverse-chronological feeds to an algorithmic feed, meaning the platform prioritizes content it thinks users will like by acknowledging the time and engagement happening on specific posts or accounts. The content...

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