By Sofie Thompson SMB owners often struggle with finding new employees for their operation. There are many important steps to consider to attract potential candidates to your company to start the hiring process. Here are some tips to get you started. Establish a...
By Shea Eckert Digital marketing has become more prominent in the business world, especially for small businesses. Many business owners heavily rely on digital marketing to help promote their company, because their budgets are limited and only allow for nominal...
By Shea Eckert As we enter the last month of the year, it’s a magical holiday season for many, but for SMB owners, it’s also leading to the most dreaded – tax season! Tax season can be highly stressful if you do not prepare properly and stay organized throughout...
By Samantha Matz Although technology is everchanging, PPC (Pay Per Click) ads such as Google AdWords and Facebook Ads remain one of the most effective ways to move the needle on sales almost immediately. Whether you want to drive traffic to a landing page or have...
By Annie Urban After the past two years, getting involved with positive charitable organizations is more critical than ever for small businesses. Consumers’ loyalty goes beyond product satisfaction – consumers want to support companies that support the causes they...
By Clare McNeeley Good customer service is a big piece of the sales equation. According to a Wunderman study, 79% of customers will buy from brands they believe care about their customers. For SMB owners, putting a strong focus on customer service is essential to...