By Kody Ross Holidays are always a great time to take advantage of special promotional ideas. Because it directly precedes the biggest shopping season of the year, Halloween is a marketer’s dream. Last year alone, shoppers spent $8.8 billion on Halloween retail. No...
By Kody Ross Every month of the year has multiple specialized causes for awareness, which can provide relevant opportunities for your business while benefitting the community. If the cause is relevant to your particular brand, you can focus advertising and social...
What You Should Know Before Hiring A Marketing Firm By Katarina Knoff Outsourcing to a marketing firm can be an extremely beneficial decision for many companies. When it comes down to dollars and expertise, marketing firms are a great way to gain an outside...
Seven Tips to Successful Direct Mail Marketing By: Katarina Knoff Statistics show that many SMB owners under that age of 35 have never even considered direct mail as a strategic part of their marketing plan. Nowadays, email, social media and other electronic...
The Importance of Online Directories for SMBs By Will Anderson Online directories are best defined as an online list of websites where people list their business contact information. Online directories provide many benefits for small businesses. The more online...
By Will Anderson Nowadays every company needs a website – including small companies. However, studies have shown that almost half of all small businesses don’t have a website. Since most people research a company online before contacting them, it’s essential to...
