Explaining the Marketing Funnel for SMBs

Explaining the Marketing Funnel for SMBs

By Molly Heitz   The marketing funnel is a crucial part of the marketing process. This model of marketing outlines the most straightforward process that customers take in their purchasing process. The marketing funnel helps you provide the most relevant...
Face-to-Face Marketing Display and Booths for Local Business Owners

Face-to-Face Marketing Display and Booths for Local Business Owners

By Molly Heitz   Face-to-face marketing is a great way to reach customers, especially for local business owners. From industry trade shows to special events, this is a great way to reach your clients while putting a face to your brand.   What to Do First...
Starting Your Own Business: First Things First

Starting Your Own Business: First Things First

By TE Cunningham   Have you been dreaming of starting your own business? Go for it! We love working with entrepreneurs and local business owners at TLC Marketing Consultants. That said, there is a reason that so many new businesses fail in the first five years;...
How to get Organized on That Dreaded Project

How to get Organized on That Dreaded Project

By TE Cunningham Do you have a project you keep putting off because it is so overwhelming that you just don’t know where to start? That’s a problem for many SMB owners, who are time-challenged, and task overloaded. A former boss once told me to review my to-do list...
Quick Tips on LinkedIn Advertising

Quick Tips on LinkedIn Advertising

By TE Cunnigham Have you been thinking about using LinkedIn as a way to grow your business? It’s a great networking tool, but ads may also be a good fit for your company, especially if you are B2B. To start advertising with the social network, you will need to use its...
How to Build a Great Landing Page

How to Build a Great Landing Page

By TE Cunningham Your budget numbers are higher than ever, and you need to get your new online ad campaign rolling. While visuals and copy are vitally important to grab attention online, your landing page must be given just as much thought. The design of your page can...