Jessica Merkel Social media plays an essential role today in a small business’ marketing and branding plan, and one of the key networks to be using is Instagram, especially if your company’s products or services are visually intriguing. Even if they are not, there are...
By Will Anderson It’s no surprise that social media plays an important role in business these days by helping companies increase brand awareness, improve brand loyalty and offer a supplemental and effective method of advertising and promoting. One of the frequent...
By TE Cunningham Author a marketing plan; work the marketing plan all year long. Build a Website. If you don’t have a website, you have no excuse for it. While it’s understandable that not every SMB can run out and hire an agency to create a state of the art site for...
By Anna Demetree Sleep or lack thereof can have a major effect on your workday. We know that if we get enough, we’re going to feel energized and rejuvenated, whereas when we lack hours, we feel like zombies. Sleep goes beyond these physical feelings and plays a vital...
Communication has become an essential tool to succeed in the business world, maybe no place more important than in sales divisions and customer service departments. Social dynamics mediums like phone calls, talking to your boss, emailing potential customers,...
By Evan Parsons Social media marketing has changed drastically with the trend of influencers. An influencer is an individual with a large variety of followers that promotes a product or service on social media. Many influencers are public figures known for either...
