By TE Cunningham & Shea Eckert Social media can seem overwhelming to the small business owner; even worse, it can be time-consuming. If you don’t have a marketing employee to take the reigns for you, here are some brief guidelines to get you started. Create...
By Shea Eckert Since the world wide web was first invented in 1990, the world has had growing, high-speed access to information on any topic one can imagine. People across the globe have become more reliant on the internet for everyday tasks such as driving...
By TE Cunningham & Sofia Thompson Social media can seem overwhelming to the small business owner just starting. If you don’t have a marketing employee to take the reins for you, here are some brief guidelines to get you started. Create your Facebook page and...
By Sofie Thompson Marketing on an SMB limited budget can be a challenge for business owners. There is an almost unlimited number of choices for your marketing and advertising efforts in today’s world, and many of them are significant in cost. That said, you can do...
By Sofie Thompson As small businesses are still financially recovering from the pandemic, supporting them is more critical than ever. This weekend, you can celebrate Small Business Saturday, a nationwide event where business owners, civic leaders and shoppers come...
By Shea Eckert When starting a business, SMB owners often struggle to find their business’s correct target market in the early stages. What is a target market, you ask? A target market is a narrowed-down audience by which each company is most likely to impact or...
