Humor as an Effective Marketing Tool for SMBs

Humor as an Effective Marketing Tool for SMBs

By Annie Urban Humor is an effective tool in the world of marketing. Laughter is one of the best medicines, and in today’s society, people often look to social media to get their daily dose of it. So why not add some humor to your social plans? Before you get started,...
How to Find Your Next Great Salesperson

How to Find Your Next Great Salesperson

By Clare McNeeley Finding a great salesperson is not an easy task today. Some people maintain great salespersons are born, not developed. The truth may lie somewhere in between. So how do you go about recruiting and hiring that one in a million salesperson? Here are a...
Four Quick, Free Marketing Ideas for Your SMB

Four Quick, Free Marketing Ideas for Your SMB

By Annie Urban SMBs may struggle with limited funds for their marketing plan. As such, SMB owners have to get scrappy and look for low and no-cost opportunities to promote their goods and services. The other common challenge for owners when it comes to marketing is...
Why Online Business Listings Matter to Your SMB

Why Online Business Listings Matter to Your SMB

By Clare McNeeley Being accurately listed in online directory listings is critical to business success. Mobile phone usage continues to dominate, and it has never been easier for consumers to find what they need online. When customers search for local information,...
Tips for Building an SMB Annual Marketing Plan

Tips for Building an SMB Annual Marketing Plan

By Annie Urban As we enter 2021, many small to medium-sized business owners have new goals – especially after the year we just put behind us. Creating a plan to follow can keep you on course and accountable to be able to achieve those goals. Creating an efficient...
Stop Dreaming: Make Your Business Idea a Reality

Stop Dreaming: Make Your Business Idea a Reality

By Clare McNeeley You have had a dream of creating your own business for so long; why not make your dream into reality? Maybe you have a vision of providing valuable products or services to your community or perhaps you just want to be your own boss and decide your...